Oracle Corporation is the largest supplier of database software and the second largest supplier of business applications in the world. Our products include the Oracle8 database, server-based development tools, and business applications for the front and back office.
The strategy for our database business is simple: decrease the total cost of ownership of mission-critical database applications while increasing the quality of service. Minimize the labor required to run your computer network. Moving database applications off user managed desktop PCs and onto professionally managed application servers is the key. Our business applications do more than automate back office processes. They automate the front office too. And they provide the information that management needs: Our Applications Data Warehouse monitors key business metrics and delivers fast answers to hard questions.
Oracle Corporation is the largest supplier of database management systems software and the second largest independent software and services company in the world. The company's principal business activities include the development and marketing of an integrated line of computer software products used for database management, computer-aided systems engineering, applications development, and decision support, as well as families of software products used for financial, human resource, and manufacturing applications known as enterprise resource planning--or ERP--software.
Through its subsidiaries, Oracle markets its products along with related consulting, educational, support, and systems integration services in more than countries. Oracle Corporation traces its roots to when two computer programmers, Lawrence J. Ellison and Robert N. Miner, teamed up to start a new software firm. Ellison had been a vice-president of systems development at Omex Corporation and a member of a pioneering team at Amdahl Corporation, which developed the first IBM-compatible mainframe computer, while Miner had served as Ellison's former supervisor at another computer company, Ampex Corporation.
Ellison became president and chief executive and took charge of sales and marketing for the new company, while Miner supervised software development. The pair of entrepreneurs sought out well-known private venture capitalist Donald L. Lucas to become chairman of the board. While working on the CIA project, Ellison continued monitoring technical documents published by IBM, a practice he had established while working as a programmer at Amdahl.
Ellison noticed that the computer giant was interested in new types of speedy, efficient, and versatile database programs, called relational databases, that were projected to one day allow computer users to retrieve corporate data from almost any form. What was expected to make this possible was the IBM innovation called the Structured Query Language SQL , a computer language that would tell a relational database what to retrieve and how to display it.
Banking on what later proved to be a correct hunch--that IBM would incorporate the new relational database and SQL into future computers--Ellison and Miner set out to provide a similar program for Digital minicomputers and other types of machines. In Miner developed the Oracle RDBMS relational database management system , the world's first relational database using SQL, which would allow organizations to use different-sized computers from different manufacturers but still standardize on software.
A year after its pioneering development, Oracle became the first company to commercially offer a relational database management system, two years before IBM debuted its own RDBMS system. That same year the company began its international expansion with the creation of Oracle Denmark. About one-fourth of revenues were poured back into research and development, leading to a Oracle innovation, the first commercially available portable RDBMS.
The year proved to be transitional and historical for Oracle in a number of respects. In March, Oracle made its first public offering of stock, selling one million common shares. That same year Oracle lauded itself as the fastest-growing software company in the world, having recorded percent-or-better growth in revenues in eight of its first nine years. Much of that growth came from Oracle's targeted end users--multinational companies with a variety of what had previously been incompatible computer systems.
By Oracle's customer base had grown to include 2, mainframe and minicomputer users represented by major international firms operating in such fields as the aerospace, automotive, pharmaceutical, and computer manufacturing industries, as well as a variety of government organizations.
To serve those customers, by Oracle had established 17 international marketing subsidiaries based in Australia, Canada, China, Europe, and the United Kingdom to market Oracle products in a total of 39 countries. What many people might not know is that the name Oracle was actually the code name of a CIA project that the founders were working on at a previous consulting firm.
The name was officially changed to Oracle Corporation in This was not too hard as the pair had already done the same for them at various companies. Ellison became president and CEO, while Miner supervised software development as the chief engineer. And so, like most inventions, what was useful to the government had immense commercial potential as well.
Oracle is most famously known for its databases. The security of that data may just be the difference between a successful business model and a failed one. Oracle makes the most secure databases in the world is widely used by professions and amateurs alike. It was the first database released by Oracle way back in Using this almost divine knowledge to their advantage, Oracle was able to predict the rise of relational databases for public and commercial use.
Oracle beat IBM by two years to become the first company to commercially sell relational database management systems. Revenues from international expansion were well spent on further research and development of a portable RDBMS in Oracle also became the fastest-growing software company in the world in However, all was not well under the hood.
They flew too close to the sun and got burned. Its rich history tracks its progress through the development and marketing of computer hardware systems, enterprise software and Oracle itself, the world renowned database technology. Oracle version 1 was never officially released, and the implementation separated Oracle code from user code. Oracle was christened thus as it was the code name of a CIA project that all three original founders worked on when at the Amex Corporation.
The second version of Oracle was released the first version of the Oracle Database software which ran on PDP hardware. Ellison, Miner and Oates chose to name it Oracle v2 as they believed that customers would be reluctant to buy the initial release of a product.
RSI renamed their company in , becoming Oracle Systems Corporation to further align themselves with their main product.
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